PrivacyStatement
Important legal information
Please read the following conditions carefully before continuing. Persons who take actions like contact requests / interactions / visits / sign ups at the zippsafe.com website of Zippsafe AG signify their agreement to the following conditions.
Copyright and trademark rights
The entire content of the zippsafe.com website is copyright protected. All rights are owned by Zippsafe AG. The elements contained on the zippsafe.com website are freely accessible for browsing purposes only. Duplication of this material, or parts thereof, in any written or electronic form is permitted only with a specific mention of zippsafe.com. Reproduction, transfer, amendment, linking or use of the zippsafe.com website for public or commercial purposes is prohibited without the prior written consent of Zippsafe AG.
The various names and logos appearing on the zippsafe.com site are generally registered and protected trademarks. No part of the zippsafe.com is designed in such a way as to grant a licence or right to utilise a picture, registered mark or logo. Downloading or copying the zippsafe.com website or parts thereof, confers no rights whatsoever in respect of the software or elements of the zippsafe.ch website. Zippsafe AG reserves all rights in respect of all elements of the zippsafe.com website with the exception of rights belonging to third parties.
Data protection
Zippsafe AG (Europa-Strasse 17, CH-8152 Glattbrugg, Switzerland), with Commercial Register Number: CHE-394.721.166, operates the website zippsafe.com and is therefore responsible for the collection, processing and use of your personal data and the compliance of the said data processing with Swiss law. Your trust is important to us, which is why we take the issue of data protection seriously and ensure the appropriate level of security. We of course abide by the statutory provisions of the Federal Act on Data Protection (FADP), the Ordinance to the Federal Act on Data Protection (OFADP), the Telecommunications Act (TCA) and, if applicable, other data protection provisions, in particular the General Data Protection Regulation of the European Union (GDPR).
Please take note of the information below so that you know which data we collect from you and for what purposes it is used.
1. Scope and purpose of the collection, processing and use of personal data
a. when you visit www.zippsafe.com
When you visit our website, our servers make a temporary record of each access and store it in a log file. The following data is collected and stored, without any action on your part, until it is automatically deleted by us after 12 months at the latest:
anonymised IP
the time and date of access
the name and URL of the file called up
the website from which access is made
the operating system of your computer and the browser used
the country from which access is made and the language settings of your browser
the name of your Internet access provider
The said data is collected and processed for the purpose of allowing you to use our website (establishing a connection), ensuring system security and stability in the long term and allowing our Internet offering to be optimised, as well as for internal statistical purposes. This is our legitimate interest in the processing of data within the meaning of Art. 6 para. 1 lit. f GDPR. The IP address in particular is used in order to determine the country of residence of the visitor to the website and set the language of the website accordingly. The IP address is also analysed in the event of attacks on the network infrastructure of www.zippsafe.com as well as for statistical purposes.
When you visit our website, we also use what are known as pixels and cookies to display advertising that is personalised for you and to use web analysis services. Further details of this can be found in Sections 2, 6 and 7 of this privacy policy.
b. when you use our contact forms
You have the option of using a contact form to get in touch with us. Doing so requires that you enter the following personal data:
First name and surname
Company name
E-mail address
Your message
We only use this data in order to answer your queries in an optimum manner and in a way that is tailored to you. The processing of your contact request constitutes our legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. You can object to this data processing at any time (for contact details, see further below, Section 11).
c. when you register for our newsletter
You have the option of subscribing to our newsletter through our website. Registration is required in order to do so. As part of the registration, the following data must be provided:
E-mail address
By registering, you give your agreement to the data provided being processed for regular dispatch of the newsletter to the address you provided, for the statistical analysis of user behaviour and optimisation of the newsletter. Your consent constitutes our legal basis for the processing of your e-mail address in the sense of art. 6 para. 1 lit. a GDPR. We are entitled to commission third parties with the technical processing of advertising measures and to pass your data on for this purpose (see under Section 3).
At the end of each newsletter is a link which you can use to unsubscribe from the newsletter at any time. When unsubscribing you have the option to let us know the reason you are doing so. Once you have unsubscribed, your personal data will be deleted. Further processing shall take place only in anonymised form for the purpose of optimising our newsletter.
We expressly point to the data analysis during the newsletter distribution (see Section 8).
d. when using our contact forms, at events and in other forms of contacts
You can reach us through various ways, i.e. by using our contact form, attending our events or by other ways such as mail, letters or phone calls. In order receive your message and respond to it, we may process the following personal data:
Personal master data (name, address, date of birth, etc.);
Contact data (cell phone number, e-mail address, etc.);
Your message
We only use this data in order to answer your queries in an optimum manner and in a way that is tailored to you. The processing of your contact request constitutes our legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. You can object to this data processing at any time (for contact details, see further below, Section 11).
e. when processing contracts
It is necessary for us to process your personal data in order to initiate and process business transactions. In particular, we may process the following personal data
Personal master data (name, address, date of birth, etc.);
Contact data (cell phone number, e-mail address, etc.);
Financial data (e.g. account details);
We process this data exclusively within the framework of the contractual relationship that is being established or for the processing of contracts in according to Art. 6 para. 1 lit. b GDPR.
2. Use of your data for advertising purposes
a. Creation of pseudonymised usage profiles
In order to provide you with personalised services and information on our website (on-site targeting), we use and analyse the data that we collect about you when you visit the website. For the corresponding data processing, what are known as cookies may be used where necessary (see also under Section 6). The analysis of your user behaviour may be used to create what is known as a usage profile. The usage data is combined only with pseudonymous data, and never with data that has not been pseudonymised.
To allow personalised marketing in social networks, we incorporate so-called remarketing pixels from Facebook and Twitter into the website. If you have an account with one of the aforementioned social networks and are logged in at the time of your visit to our website, this pixel links the visit to our website with your account. Log out of your account prior to visiting our website if you would like to prevent this link from being made. Further advertising settings can be made from in your user profile in the relevant social networks.
The creation of pseudonymised user profiles for advertising and analysis purposes is based on a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. This applies to all data processing operations listed in this Section 2. The legitimate interest lies in direct marketing and analysis of the use of our website.
3. Transfer of data to third parties
We pass your personal data on only if you have expressly consented to this, if there is a legal obligation to do so or if this is required in order to enforce our rights, in particular in order to enforce claims resulting from the relationship between you and Zippsafe AG.
We also pass your data on to third parties where this is required in conjunction with use of the website in order to provide you with the services requested or to analyse your user behaviour. If this is required for the purposes specified in the preceding sentence, your data may also be passed on to third parties abroad. If the website contains links to websites of third parties, Zippsafe AG will no longer have any influence on the collection, processing, storage or use of personal data by third parties once you click on such links and assumes no responsibility in this regard.
4. Transfer of personal data abroad
Zippsafe AG is entitled to also pass your personal data on to third-party companies (commissioned service providers) abroad, where this is required for the data processing described in this privacy policy. The said third-party companies are obliged to protect your data to the same extent as we are. If the level of data protection in a country does not correspond to the level of data protection in Switzerland or the European Union, we ensure by contractual means that the protection of your personal data corresponds to that in Switzerland or the European Union at all times.
5. Data security
We take appropriate technical and organisational security measures to protect any of your personal data that we have stored from manipulation, partial or complete loss and unauthorised access by third parties. Our security measures are constantly being improved in line with technological developments.
You should always treat your payment information as confidential and close the browser window once you have ended your communication with us, particularly if you are on a shared computer.
We also take data privacy within our organisation very seriously. Our employees and the service providers commissioned by us are obliged to maintain confidentiality and comply with our data protection provisions.
6. Cookies
Cookies help in many ways to make your visit to our website simpler, more pleasant and more meaningful. Cookies are information files that your web browser automatically stores on your computer’s hard drive when you visit our website. Cookies neither damage your computer’s hard drive nor do they transfer the user’s personal data to us. We use cookies, for example, in order to personalise the information, offers and advertisements that you see and to better align ourselves to your individual interests. Their use does not mean that we receive new personal data about you as an online visitor. Most Internet browsers accept cookies automatically. It is possible, however, to configure your browser so that no cookies are stored on your computer or so that a message will always appear when you receive a new cookie.
Disabling cookies may prevent you from being able to use all of the features on our website.
7. Tracking tools
On our website we use various tracking tools. We use data for analytics and measurement to understand how our services are used. For example, we analyse data about your visits to our sites to do things like optimise product design. And we also use data about the ads with which you interact to help advertisers understand the performance of their ad campaigns. We use a variety of tools to do this, including Google Analytics. These tracking tools are used to monitor your surfing behaviour on our website. This is for the purposes of needs-based design and continuous optimisation of our website. In connection with this, pseudonymised usage profiles are created and small text files that are saved on your computer (“cookies”) are used.
Further information about the tracking tools used and the data processing that takes place as a result can be found here.
Google Analytics
How does Google Analytics work?
Our website uses Google Analytics, a service provided by Google Ireland Ltd, Google Building Gordon House, Barrow St, Dublin 4, Ireland and Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA; both together "Google", whereby Google Ireland Ltd is responsible for the processing of personal data. Google uses cookies, which are stored on your device and enable an analysis of the website by you. The information generated by the cookie about your use of the website will be transmitted to and stored by Google on servers in the United States. We have added the code "anonymizeIP" to Google Analytics. This ensures that all data is collected anonymously. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there.
Why are we allowed to use Google Analytics?
Google evaluates the collected data on our behalf so that we can form a picture of the visits and user behaviour on our website. This enables us to improve our services and website content and design.
How can you prevent Google Analytics from collecting your data?
You can prevent cookies from being stored by adjusting the settings in your browser accordingly (see our comments on cookies). You can deactivate Google Analytics by downloading and installing the Google browser add-on.
Google Global Site Tag
Global Site Tag (gtag.js) is a JavaScript tagging framework and API that allows you to send event data to Google Analytics, Google Ads, and Google Marketing Platform. It is used to measure website, app, and internet usage data, as well as to optimize ad campaigns and remarket to website visitors.
Google Tag manager
We use the Google Tag Manager on our website. This collects data about user behaviour on our website and forwards it to our analysis tools. Google Tag Manager does not have access to the data, it only collects the data. Since the Google Tag Manager does not process any personal data, please refer to the explanations on the respective tracking services and the usage guidelines of Google Tag Manager. Usage guidelines: https://www.google.com/intl/de/tagmanager/use-policy.html.
Google Conversion Linker
Conversion linker tags are used to help tags measure click data so that conversions are measured effectively. When you click on one of our ads, the URL of the conversion page on this website includes information about the click. When you take an action that we’ve tagged as a conversion, the click information is used to associate your conversion with the click that brought you to our website.
Google Maps
We use Google Maps on our website, a service provided by Google Ireland Ltd, Google Building Gordon House, Barrow St, Dublin 4, Ireland with headquarters at Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA, both together "Google".
What data do we process?
Google Maps is a map service for websites in order to be able to embed Google Maps. In particular, the following information can be collected:
IP address
Technical information such as browser, operating system or screen resolution
Interactions with the map
The IP address is anonymised by Google Maps, so that a personal reference is no longer possible. If you have a Google account and are logged in, the data processing by Google Maps also takes place across devices.
For what purpose do we process the data?
The IP address is processed to analyse the rough location of the visitor so that the correct section is displayed when the website is accessed. The technical information is processed so that the map can be displayed appropriately on all devices. Your interaction data is collected so that the map can be used interactively and so that we can improve the use of the map. If you are logged in with your Google account, data is synchronised between your devices. For example, markers and planned routes are synchronised between devices.
Who do we share the data with?
The transfer of data by us is governed by our statements on data transfer. As Google is a transnational company, your data may be transferred by Google anywhere in the world. In particular, you may be transferred to Google's headquarters in the USA. A country where the legislation does not ensure adequate protection of data.
How can you prevent the processing of your data?
You can prevent cookies from being stored in your browser. If you do not want Google to be able to associate your visit to our website with your user account, please log out of your respective user account before using our website or deactivate this function in your account settings.
LeadRebel
We use LeadRebel on our website. This is a web analysis service of the company Wassergrabe 3, 6210 Sursee, Switzerland, hereinafter referred to as "LeadRebel".
LeadRebel is used to analyze the use of our website. To analyze usage behavior, LeadRebel stores cookies on your device via your browser and creates a pseudonymous usage profile. However, the data processed in this way will not be used to identify you personally without your separate consent, nor will this data be merged with other personal data. If you do not agree to this processing, you have the option of preventing the installation of cookies by making the appropriate settings in your browser. Further details can be found in the section above on cookies. You also have the option of opting out of the analysis of your usage behavior. By confirming the following link: Optout Cookie for LeadRebel. A cookie is stored on your device via your browser to prevent further analysis. Please note, however, that you must click on the above link again if you wish to delete the cookies stored on your device.
Vimeo
We use Vimeo (Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA) on our website. When you watch a video on our website, a connection to the Vimeo servers is established. In doing so, the information on which page you are playing the video is transmitted. Your IP address is also transmitted to the Vimeo server during this process. We have configured Vimeo so that Vimeo does not track your user activities and does not set any cookies.
LinkedIn Ads
LinkedIn Ads can be used to promote your business, products, services, or website on LinkedIn. It’s a great way to reach a highly-targeted audience of professionals and decision makers, allowing you to build brand awareness, generate leads, and increase sales.
LinkedIn Insight
We use the LinkedIn Insight Tag on our website. A service of LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland and LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085 USA; both together "LinkedIn". Maude Avenue, Sunnyvale, CA 94085 USA; both together "LinkedIn", with LinkedIn Ireland Unlimited Company being responsible for the processing of personal data.
How does LinkedIn Insight Tag work?
The LinkedIn Insight Tag sets a cookie on your device. This cookie is used for measurement purposes to optimise marketing campaigns and retargeting of website visitors.
Why may we use LinkedIn Insight Tag?
LinkedIn analyses the data collected on our behalf so that we can optimise our marketing campaigns and learn more about our target audience. This is our legitimate interest.
How can you prevent the collection of your data via LinkedIn Insight Tag?
You can prevent the storage of cookies by adjusting the settings in your browser accordingly. In addition, you can object to cross-device data processing by deactivating it in your LinkedIn account (https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out). Further information on data processing by LinkedIn can be found at the following link: https://de.linkedin.com/legal/privacy-policy.
8. Social media plugins
The social plugins described below are used on our website. The plugins are disabled on our website as standard and therefore do not send any data. By clicking on the corresponding social media button, you can enable the plugins (known as the Shariff solution).
If these plugins are enabled, your browser establishes a direct connection with the servers for the relevant social networks as soon as you call up one of our websites. The content of the plugins is transferred from the social network to your browser directly and integrated by your browser into the website. The plugins can of course be disabled again with just a click of the mouse.
a. Social plugins from Facebook
Social plugins from Facebook are used on our website to make our online presence more personal. We use the “LIKE” or “SHARE” buttons for this purpose. This is an offering from US company Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA).
By integrating the plugin, Facebook receives the information that your browser has called up the corresponding website, even if you do not own a Facebook account or are not logged in to Facebook. This information (including your IP address) is transferred by your browser to one of Facebook’s servers in the United States and stored there. If you are logged in to Facebook, Facebook may assign the visit to our website to your Facebook account directly. If you interact with the plugins, for example the “LIKE” or “SHARE” button, the corresponding information is likewise transferred to one of Facebook’s servers directly and stored there. The information is published on Facebook and shown to your Facebook friends.
Facebook may use this information for the purposes of advertising, market research and needs-based design for Facebook pages. For this reason, usage, interests and relationship profiles are created by Facebook, e.g. in order to analyse your use of our website with respect to the advertisements placed on Facebook, to inform other Facebook users about your activity on our website and to provide other services associated with your use of Facebook.
If you do not want Facebook to assign the data collected about your online presence to your Facebook account, you must log out of Facebook before visiting our website. The purpose and scope of data collection and further processing and use of the said data by Facebook as well as your rights in this respect and settings options in order to protect your privacy can be found in Facebook’s privacy policy
a. Social plugins from LinkedIn
Social plug
b. Social plugins from Twitter
Plugins from the short messaging network Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA are integrated into our website. The Twitter plugin (tweet button) is recognisable by the Twitter logo on our website. An overview of the tweet button can be found here
If you activate the social plugins, a direct connection is established between your browser and the Twitter server. Through this connection, Twitter receives the information that you have visited our website with your IP address. If you click on the Twitter tweet button while you are logged in to your Twitter account, you may link the content of our websites to your Twitter profile. Twitter can attribute the visit to our websites to your user account as a result. We would like to point out that, as the provider of these websites, we are not made aware of the content of the transferred data or its use by Twitter. Further information about this can be found in Twitter’s privacy policy
If you do not want Twitter to be able to identify your visit to our websites, please log out of your Twitter account.
c. Social plugins from Google Plus
Our website uses the “+1″ button from social network Google Plus, which is operated by Google. The button is recognisable by the “+1″ on a white or coloured background.
If you have enabled social plugins, your browser establishes a direct connection with Google’s servers as soon as you visit any page of our website. The content of the “+1″ button is transferred from Google to your browser directly and integrated by your browser into the website. We therefore do not have any influence on the scope of the data collected by Google through this button.
According to Google, no personal data is collected unless you click on this button. Such data – the IP address, for example – will only be collected and processed from members who are logged in. The purpose and scope of data collection and further processing and use of the said data by Google, your rights in this respect and settings options in order to protect your privacy can be found in Google’s privacy policy. If you are a Google Plus member and do not want Google to link the data collected via our website to your member data stored with Google, you must log out of Google Plus before visiting our website.
8. Analysis of newsletter use
To send e-mails and our newsletter, we use e-mail marketing services of third parties. Our e-mails and newsletter may therefore contain a web beacon (tracking pixel) or similar technical tools. A web beacon is an invisible graphic image, 1×1 pixel in size, that is associated with the user ID for the relevant e-mail recipient or newsletter subscriber.
The use of these services allows us to analyse whether or not the e-mails containing our newsletter have been opened. In addition, the click behaviour of recipients of our newsletter can also be collected and analysed. We use this data for statistical purposes and in order to optimise the newsletter with regard to content and structure. This allows us to better align the information and offers in our newsletter to the individual interests of the recipient in question. The tracking pixel is deleted if you delete the newsletter.
If you wish to prevent tracking pixels from being included in our newsletter, please set your e-mail software such that HTML is not displayed in messages.
9. Note about data transfer to the US
For the sake of completeness, we would like to point out to users residing or based in Switzerland that in the US there are monitoring measures taken by the US authorities that generally allow the storage of all personal data relating to all persons whose data has been transferred from Switzerland to the US. This happens without differentiation, limitation or exception on the basis of the aim pursued and without an objective criteria that makes it possible to limit access to the data by US authorities and its later use to very specific, strictly limited purposes that may justify the intervention associated with both access to this data and use thereof. We would also like to point out that there are no judicial remedies in place in the US for affected persons from Switzerland that would make it possible to receive access to the data relating to them and to have this corrected or deleted, as well as no effective legal protection against general access rights by US authorities. We refer the persons affected explicitly to this legal and factual situation so that they can make an appropriately informed decision on whether or not to consent to their data being used.
For users residing in EU Member States, please note that, from the point of view of the European Union, the US does not have sufficient data protection levels due, inter alia, to the issues mentioned in this section. To the extent that we have explained in this privacy policy that recipients of data (such as Google, Facebook and Twitter) are located in the US, we will either based on a contract or by securing certification of these companies under the EU-US -Privacy Shield ensure that your data is protected at an appropriate level by our partners.
10. Right to information, correction, erasure and restriction of processing; Right to data portability
You have the right to receive information about the personal data that we store about you free of charge upon request. In addition, you have the right to correct inaccurate data and the right to delete your personal data, as far as there is no statutory storage obligation or another legal basis for the processing in the sense of art. 6 GDPR that allows us to continue processing the data. You also have the right to reclaim from us the data you have given us (right to data portability). On request, we also pass the data on to a third party of your choice. You have the right to receive the data in a common file format.
You can reach us for the aforementioned purposes via the e-mail address info@zippsafe.ch. We may, at our sole discretion, require proof of identity to process your requests.
11. Data storage
We only store personal information for as long as it is necessary
to use the above tracking advertising and analysis services within the scope of our legitimate interest
to carry out services that you requested or to which you have given your consent (for example, to newsletter pursuant to Section 8) to the extent specified above
to comply with legal obligations.
Contract data is kept longer by us, as this is required by statutory storage requirements. Retention requirements that oblige us to keep data arise from accounting and tax regulations. According to these regulations, business communications, closed contracts and accounting documents must be kept for up to 10 years. As far as we no longer need this data to carry out the services for you, the data will be blocked. This means that the data may then only be used for accounting and for tax purposes.
12. Right to complain to a data protection supervisory authority
You have the right to file a complaint to a data protection supervisory authority at any time.
General Information & Contact
This page was last amended on June 23, 2022.
If you have any questions or remarks about our legal indications or data protection, please contact us at info@zippsafe.com